SEARS - Mars Rover

Motion-design & compositing |Bitt Animation & VFX

A rover finally bumps into alien life on Mars in this spot for SEARS. Besides compositing of the CG elements, and creating the overall look, this spot required some graphic elements to be designed and animated. One was the rover's HUD, that scans the terrain at the beginning. And the there's the laser beam hitting the camera towards the end. A very old analog TV turning on and off repeatedly was shot as reference but ended up being used as a distortion map for the images, making it look more realistic.